Introduced way back in February, the GAC GS3 EMZOOM is now officially launched, offering performance without the lofty price. The compact SUV arrives in two guises – the Exclusive and Premium R.

The GAC GS3 EMZOOM is powered by a 1.5-litre four-cylinder turbocharged engine that develops a maximum of 177PS at 5,500rpm and 270Nm of torque, available from 1,400rpm to 4,500rpm. The output is delivered to the front wheels through a seven-speed wet dual-clutch transmission. This efficient powertrain enables a swift 0-100kph time of 8.0 seconds while maintaining an average fuel consumption of 5.9 litres per 100km. Additionally, the engine can be started remotely for vehicle pre-conditioning using the Remote Engine Start feature.

The bold exterior design of the GAC GS3 EMZOOM is underscored by the iconic Mecha Wing Grille, Laser Eye Split LED headlights, and electric hidden door. The dynamic front end is matched in the rear by Light Dart tail lights and a sporty Rear Spoiler while 18-inch alloy wheels complete the look across both variants.

The GS3 EMZOOM Premium R is equipped with an eye-catching R Style Sport Package and R-Style Sport Exhaust that lend an edgier aesthetic while increasing the overall length of the compact SUV to 4,446mm compared to 4,410mm in the GS3 EMZOOM Exclusive. Both variants measure 1,850mm wide and 1,600mm tall, with a 341-litre trunk expandable to 1,271 litres of maximum cargo volume with the rear seats folded down.

Featuring the longest wheelbase in the compact SUV segment at 2,650mm, the GS3 EMZOOM boasts one of the most spacious and comfortable cabins in its class. The interior is finished in an exclusive blue and black two-tone interior trim with leatherette seats. Drivers are treated to more luxurious touchpoints such as a leather-wrapped multi-function steering wheel and the signature crystal electronic gear shift.

The GS3 EMZOOM’s interior is equipped with advanced features such as a 10.25-inch touchscreen infotainment system with wireless Apple CarPlay and Android phone mirroring, surround-view camera system, electronic parking brake with auto-hold – all comes standard throughout the range.

Exclusive to the GS3 EMZOOM Premium R is the added luxury of automatic climate control, six-way power adjustment for the driver’s seat, multi-colour ambient lighting, wireless smartphone charger, hands-free power tailgate, Fusion Automatic Parking Assist and panoramic sunroof.

As for safety on the road, the GAC GS3 EMZOOM possesses the latest Advanced Driver Assistance Systems (ADAS) enabling Level 2 autonomous driving. The comprehensive ADAS suite includes cruise control (ACC), Automatic Emergency Braking (AEB), Front Collision Warning (FCW), Traffic Sign Recognition System (TSR), Lane Departure Warning (LDW) and Intelligent Speed Limit Control (ISLC). All variants feature front and side airbags, front and rear disc brakes, hill hold control, electronic stability program (ESP) and blind spot vision as standard.

High Beam Assist (HMA) and Fusion Automatic Parking Assist are available only in the GS3 EMZOOM Premium R.

The GAC GS3 EMZOOM official debut in Malaysia automotive scene, is the latest milestone in a period of close collaboration between WTCA and GAC Motor International Co., Ltd. (GAC Motor International) to firmly build and establish the GAC brand in Malaysia. Both parties had recently marked the ‘Start of Production’ for the CKD GAC GS3 EMZOOM in WTCA’s Segambut plant with a ribbon-cutting ceremony merely 13 months after the local assembly project was first announced in 2023.

The GAC network in Malaysia is rapidly growing with a total of 15 official dealers appointed by WTCA to date. In combination with its own branches, WTCA expects to have over 20 showrooms and service centres operating in the main cities of Peninsula Malaysia by Q3 2024, with plans to expand into East Malaysia in the pipeline. All service centres are fully-equipped to support GAC customers in Malaysia, with sufficient spare parts already in stock to fulfil the maintenance requirements of the first batch of GAC GS3 EMZOOM vehicles in Malaysia.

To commemorate its official introduction, WTCA is offering a Special Launch Package for the first 2000 early birds registered customers which consists of: 

    1. Three times complimentary scheduled service maintenance includes labour, parts and lubricants.
    2. 7-Year/180,000km Engine & Powertrain Warranty exclusively for the first registered owner of the vehicle in addition to its standard 5 years/150,000km warranty.
    3. A complimentary limited GAC Smart Watch Key, which functions like the original car key with the additional connectivity features of a smart watch.

The GAC GS3 EMZOOM is now on sale in four vibrant colours: Salt Lake Blue, Ivory White, Graphene Grey and Super Star Silver. The GAC GS3 EMZOOM is priced at RM118,900.00 for the Exclusive and RM128,900.00 for the Premium R. With pricing like that, we should start seeming more GS3 EMZOOM zooming on our roads soon.

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